Please use this identifier to cite or link to this item: http://egyankosh.ac.in//handle/123456789/10579
Title: Case-2 Ray-Ban Sunglasses: Selecting the Target Audience and the Communication Objectives
Issue Date: 22-Apr-2017
Publisher: IGNOU
URI: http://hdl.handle.net/123456789/10579
Appears in Collections:Block-6 Case Studies
Block-6 Case Studies

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